Video production is the practice of creating movie by shooting images (videography), and creating combinations and discounts of parts of the video in live production and post-production (video editing). In most cases the recorded video will be recorded on the most current electronic media such as SD cards. Video tape capture is now obsolete and solid state storage is reserved for only that, storage. It is the equal of filmmaking, but with images recorded digitally instead of on film stock.
Practically, video production is the service and art of creating content and delivering a finished movie product. This can include production of televIsion programs, television advertisements, corporate videos, event videos, wedding videos and special-interest home videos. A video production can range in size. Examples include:
- A household making home movies using a prosumer camcorder,
- a solo camera operator using a professional movie camera in a single-camera setup (aka a "one-piece group"),
- a videographer using a sound person,
- a multiple-camera setup shoot at a tv studio
- a production truck requiring a television crew for an electronic field production (EFP) with a manufacturing company using set structure on the backlot of a movie studio.
Shooting styles and techniques include:
- Using a tripod to get a locked-down, stable shot;
- hand-held for a larger frame of movement to attain more jittery camera angles or looser shots to portray natural movement
- integrating various camera angles like the Dutch angle (see Mission Impossible), Whip pan (see the opening of Hot Fuzz) and Whip zoom (see the Kiddo/Driver fight in Kill Bill Vol. 2);
- on a jib or crane that smoothly soars to varying heights as seen from the finale of the movie Grease;
- with a Steadicam for smooth motion as the camera operator integrates moving cinematic techniques such as moving through rooms, as seen in The Shining.
Video production is essentially the whole process of creating a video. Whether it's a short movie, a full-length picture, business marketing video, tv commercial, music video, or other sort of film, the process may vary a little with the particulars, but the general process is basically the same. The basic process can be broken down into three subcategories.
These three subcategories include all facets of video production, from the moment an idea pops into your mind to the moment the film is released to the public. In this guide, we'll attempt to provide you with the clear definition of video production by describing the whole process of video production.3 Main Stages of Video Production
This is the planning stage. There'll be no recording in this procedure, just preparation.
- An idea is formed
- The script is written
- The cast is selected
- The sound and video team members are selected
Everything is organized in preparation for the recording process. Scene locations are selected, the script is revised and edited if needed, and an outline of the entire recording process is created.
There are lots of additional factors that have to be reviewed too. Proper lighting for each scene is critical.
Once all the cast and crew have been hired, and the script has been edited and approved, the actual manufacturing process can begin. Crew and cast members travel to each location, and each scene is shot until it is satisfactory. Then everyone will move to another scene. This procedure repeats until each scene in the movie has been shot. Once each scene has been properly shot, it is time to proceed to another stage of post-production.
Post-production covers all actions that are performed after the actual shooting of the film has been completed. Including merging each scene, syncing audio and video, editing sound and video, and adding special effects.Professional Video Production
There are several businesses here that provide video production as a service. This allows companies and individuals that click here do not have Post Production any filmmaking experience to create marketing videos or other business-related videos to enhance their company image, and showcase their services and products.
For video production to be prosperous, there needs to be much more behind it than only a guy with a camera. The video must be targeted and distributed correctly, or the movie is only going to reach a few of possible customers. A video describing a general overview of your products and/or services is great if you have a stand-out market, but if you have competition, your movie has to demonstrate the prospective customer why they should choose your company over your competitor's company. For this reason, you might achieve better results by creating several short videos, each targeted at a particular demographic. The movies can then be distributed through the right platforms to reach the maximum number of people who may be interested in your company's services.
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